No more guessing and hoping for the best.
Grow your beauty brand and navigate change with financial clarity and confidence.
Let’s demystify your numbers.
Financial planning is not the reason you created your beauty brand, but it is a factor that can stand in the way of your business’ growth. As your fractional CFO, I’m here to help you build financial strategies, so you can make the right decisions to see your beauty brand thrive.
My mission is to be your trusted financial advisor and empower you with a clear picture of your financials and a strategy to execute your business goals.
How we support you and your team.
We work with you to map out the future of your business and support it with clear facts and assumptions.✓Set it.
We review your business strategy and set financial goals and objectives to support your vision.
✓Model it.
We then dive into your financials and model potential outcomes evaluating historical data, trends, opportunities, and risks.
✓Tweak it.
We then brainstorm on ways to increase revenues, close gaps in resources, and develop actions steps needed to achieve your business and financial goals.
✓Track it.
Finally, we monitor business performance and work to make sure you’re on the right track while adjusting for new business needs.
Financial intelligence is empowering.
““Throughout my time as a financial executive, I supported iconic beauty brands like Estee Lauder, MAC Cosmetics, and Smashbox as they entered new markets, and launched new products. I understand what it takes to make it in this ever-evolving industry, what investors are looking for, and how to create a business plan to support your growth. “
Carolyn Thielman, CPA, beauty industry veteran, brings to Thielstyle over 30 years of financial management experience helping business leaders develop and reach their strategic goals
OUR FOUNDER
Meet Carolyn
Carolyn has held financial executive positions for some of the most iconic beauty brands, including MAC and Smashbox Cosmetics. Working alongside CEO’s and Presidents, she traveled around the globe, gaining first-hand expertise in shaping distribution strategies, bringing products to market, and winning financing to support initiatives.
Over the course of her career, Carolyn has formulated clear financial roadmaps for diverse organizations ranging from pre-revenue to Fortune 500 companies. Carolyn’s extensive expertise includes all things finance ranging from strategic financial planning, corporate finance, post-acquisition mergers, to data analysis, inventory SKU rationalization, contract negotiation, financial modeling and KPIs.
Carolyn is a CPA and hold a Bachelor of Science Degree in Accounting from the School of Business, University at Albany, SUNY.
We’re the right fit if you…
✓Are ready to make financially informed decisions
✓ Are done spending hours DIYing your financials
✓ Are looking to lay a strong financial foundation to scale your brand
✓ Are willing to embrace new ideas and change the way you do things
This sounds like me, I’m ready to take control of my finances!
